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A pancake taste test with proposition feedback
In-home tastings followed by 5hellos sessions to explore which flavour innovations best fuel Magioni’s growth journey.

Insights in the pre-owned milk machine business
What do Lely Centers across four continents need to succeed in the second-hand milking machine market?

Understanding fresh herb usage
Four 5hellos sessions in the Netherlands and Germany to uncover when and why fresh herbs are used – and how packaging & sustainability shape choices.
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The 5hellos method
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Banking – Gen Z
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Banking – Gen Z

Banking – Gen Z

By Lea Ward|2025-06-16T20:17:55+02:00June 5, 2025|Comments Off

CCV – Brand promises
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CCV – Brand promises

CCV – Brand promises

By Lea Ward|2025-06-16T20:22:58+02:00June 2, 2025|Comments Off

Independer – Mortgages
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Independer – Mortgages

Independer – Mortgages

By Lea Ward|2025-06-16T20:24:41+02:00May 27, 2025|Comments Off

a.s.r Article content for entrepreneurs
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a.s.r Article content for entrepreneurs

a.s.r Article content for entrepreneurs

By Lea Ward|2025-08-26T17:22:10+02:00May 22, 2025|Comments Off

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© 5hellos • Joop Geesinkweg 201 • 1114AB Amsterdam • The Netherlands
5hellos is a subsidiary of Cnote, a customer experience strategy, research and design agency based in Amsterdam since 2006.

5hellos works across the globe in all sectors

5hellos adapts to all your research needs, including:

Story spotlight

A pancake taste test with proposition feedback

Insights in the pre-owned milk machine business

Understanding fresh herb usage

Smart.

Powerful.

Effective.

Conversations at Scale.

Banking – Gen Z

CCV – Brand promises

Independer – Mortgages

a.s.r Article content for entrepreneurs

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Talk to Tess

Tess van Logtestijn

Research Lead

Talk to Jasmijn

Jasmijn Bloemers

Project Manager

Talk to Lea

Lea Ward

Research Director

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Alexander Zwaan

Research Manager

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Ellen Bark-Lindhout

Strategy Director

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Veronique van Cruchten

Client Director

Talk to Roos