Privacy, terms, & conditions statement
On this page you can read our detailed conditions for participating in a 5hellos study and how we handle your personal data (e.g. privacy statement).
We give you a brief summary of the most important points below, but still ask you to read everything.
Confidentiality – You agree to treat information received during a survey confidentially.
Honesty – You agree to provide truthful answers to all questions based on your own opinion.
Personal participation – Invitations to participate in a 5hellos session are personal, so please participate in the session yourself.
Recording and input – You agree to the sessions being recorded and your input being shared internally (see also ‘privacy statement’ below).
Attendance – Please let us know in time if you are no longer available to participate.
Compensation – Participants in a 5hellos session are entitled to receive compensation. 5hellos reserves the right to withhold payment in the event of tardiness. Additionally, if it is later determined that you have violated the codes of conduct, 5hellos may reclaim the fee.
Questions about compensation – We do our best to make sure everything is done right. However, if there is anything wrong with the gift certificate, please contact 5hellos within 14 days of receipt. After this deadline we unfortunately cannot guarantee any further action.
By registering as a panel member and/or by participating in a 5hellos survey, you agree to our privacy statement, namely:
5hellos collects personal data out of a legitimate interest, this means that this process is essential to our work.
We collect personal data such as name, age, gender, email address, household composition, relationship status, education, occupational data, level of income.
Recordings are made of our 5hellos sessions for internal use, and the results are shared with clients.
No personal data that could identify or be used to contact you is shared. The video and audio material are not shown to individuals unrelated to the study.
Providing personal data is entirely voluntary, and you have the right to withdraw your consent at any time.
Your data will not be shared with third parties
Cnote Consulting B.V., Albert Hahnplantsoen 18 1077 BM Amsterdam, tel: +31 20 2157485, info@cnote.nl. is responsible for processing your personal data.
For more information on how your data is protected, or to claim your rights as a data subject or to file a complaint, please contact us at nellie@5hellos.com, tel: +31 6 86 29 24 34.
Our Data Protection, Officer: Egin Lengton, Contract Experts, tel: +31 6 81731470.
By registering with 5hellos as a panel member, or by agreeing to participate in a 5hellos research study, you agree that we use your data for our services. Your 5hellos panel membership and/or participation in 5hellos research studies is entirely voluntary and may be terminated at any time at your request. We will treat your data with care and only approach you for participating in market research or for panel-related matters. This means that we will never try to sell you anything and will not pass on or sell your information to third parties.
If you participate in market research in the form of a group discussion, survey or interview, your name and any other personal information necessary for the research, such as gender, age and interests will only be disclosed to the people directly involved in the research. This data is for internal use only. No further personal details are passed on through which you as an individual can be recognised or approached.
Image and sound recordings are made of the interviews and focus groups in which you participate. These recordings are exclusively intended for reporting the results of the research and for internal use in the context of that research at the end client. The image and sound material will not be shown to people who have nothing to do with the purpose of the research. If we want to use images for marketing purposes – this will always be after a mutual agreement.
If you are a member of our panel you agree to the following rules:
The information you receive during research is confidential and may not be passed on, forwarded, or commercially exploited;
If you are personally connected to the client of the research (or are a direct competitor of the client) because you or someone in your close personal group works here, you must indicate this yourself. After consultation it will be decided whether your participation is accepted.
The questions that determine whether you are eligible to participate in the study must always be answered truthfully. This also applies to the general information that we ask you to share with us when signing up.
When admitted to a research study, you personally are expected to participate in the study (and not someone else).
If you have been admitted to a research study, but are no longer able to do so, you must notify us as soon as possible.
Anyone can register for the 5hellos panel. 5hellos can temporarily stop the registration of new participants and / or refuse new members to register at any time.
5hellos and its representatives are not liable for damage resulting from participation in market research studies or from inability to participate.
For every research study you participate in, you will receive as compensation a gift card. The amount of the gift card is communicated before the study.
If you are late for a research study, we reserve the right not to pay the intended compensation.
If it appears (possibly afterwards) that you did not comply with the above rules, the compensation will not be paid and / or compensation paid may be reclaimed.
Panel members and participants are responsible for informing the tax authorities about any rewards received, such as gift cards, in accordance with applicable laws and regulations.
Version: these rules were last modified on June 6, 2025.
This privacy statement applies to the processing of personal data of panel members or individuals who participate in research organized by 5hellos.
Your personal data can be processed for the following purposes:
Who is responsible for processing your personal data?
Cnote Consultants BV, Albert Hahnplantsoen 18 1077 BM Amsterdam, is the controller responsible for the processing of your personal data.
Want to contact us?
You can contact 5hellos via
E-mail: nellie@5hellos.com
Phone: +31 6 86 29 24 34
Mail: Cnote, Albert Hahnplantsoen 18 1077 BM Amsterdam
What personal data do we process?
As a panel member or participant in 5hellos research, you participate in market research. We organize market research for companies and organizations that want to know what concerns consumers and want to gauge the opinions of consumers. We do this through online panel discussions with panel members and other individuals and through online questionnaires.
In addition, when approaching panel members or research participants, we process personal data. This may include the following personal data:
Your name
Your date of birth
Your telephone number and email address
Your gender
Recording of the sessions in which you participate
Answers to questions from market research in which you participate
Answers to screener questions asked in relation to participation in market research
Information about your interests and preferences
When your explicit consent is required for processing certain data, we will ask you in advance (for example in the case of processing data regarding your cultural background, health, religion and/or political preference) and only then process this data. You can always withdraw this permission.
For what purposes do we process your personal data?
to contact you by email to participate in market research
to contact you by phone or Whatsapp to participate in market research
to be able to report the results of those market researches to our clients
to be able to report the results of the selection process to our clients
to grant you access to our website and app in the future, whether or not based on your registration as a user
to be able to pay you any fees for participating in market research
to send you a newsletter, user information or service message
to comply with our laws and regulations and to handle disputes
to improve the quality, security and user-friendliness of our (mobile) website and to combat fraud
Your personal data will not be used for purposes other than those mentioned above.
What are the legal grounds of 5hellos for processing your personal data?
5hellos processes your personal data because, in the words of the General Data Protection Regulation, it has a “legitimate interest”. This means that we may process your data because it is necessary for our business operations, as long as your privacy interests are not compromised. We also do that in the interest of our customers. If we need your consent for the processing of certain personal data, we will only process that data after we have received your consent and we will stop if you withdraw that consent.
Sharing your personal data with third parties
If you participate in market research, your data, including sound and image recordings, may be shared with our clients. We only share data that is relevant for participation in the market research to which you have been invited and / or in which you participate.
Data processing in the Netherlands and abroad
Your personal data will be stored and processed in the Netherlands or in countries for which this is permitted under Dutch law.
Data processors
When we use the services of third parties for the purposes stated in this Privacy Statement and these third parties have access to your personal data when performing the relevant services, we have taken the required contractual and organizational measures to ensure that your data is exclusively processed for the purposes described here.
Cookies
We use cookies and similar technologies on our website to ensure its proper functioning, analyse website traffic and improve the user experience. Cookies are small text files stored on your computer, smartphone or tablet when you visit our website.
Functional cookies
We use functional cookies that are necessary for the website to operate correctly. These cookies support essential features such as registration, login, security and the proper functioning of online questionnaires. Functional cookies do not require your consent.
Analytics cookies – Google Analytics 4
We use Google Analytics 4 (GA4), a web analytics service provided by Google LLC, to gain insight into how visitors use our website and to improve its content, functionality and user experience.
Google Analytics may collect information about the pages you visit, your interactions with the website, the type of device and browser you use, and your approximate geographical location. Google Analytics 4 does not log or store individual IP addresses.
We use Google Analytics cookies only after you have provided your consent through our cookie management system.
Google may process analytics data outside the European Economic Area, including in the United States. Where applicable, international data transfers are subject to appropriate data protection safeguards.
For more information, please consult the Google Privacy Policy.
Social media and third-party cookies
Our website may use third-party technologies to enable social media functionality, such as sharing content through platforms including Facebook and LinkedIn. Where these technologies use non-essential cookies or process personal data requiring consent, they will only be activated after you have given your permission.
Cookie consent management – CookieYes
We use CookieYes to manage your cookie preferences and consent in accordance with applicable privacy legislation, including the General Data Protection Regulation (GDPR).
When you first visit our website, you can accept, reject or customise your preferences for non-essential cookies through our cookie banner.
You can change or withdraw your consent at any time through the cookie settings available on our website. Withdrawing your consent does not affect the lawfulness of processing carried out before your withdrawal.
You can also manage or delete cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.
Cookie retention and further information
The cookies used on our website may have different retention periods depending on their purpose and provider. Further information about the cookies in use, their purposes and retention periods is available through our CookieYes cookie declaration and cookie settings.
We retain personal data collected through cookies only for as long as necessary for the purposes described above, in accordance with applicable data protection legislation.
You always have the right to submit a complaint about the processing of your personal data to the Dutch Data Protection Authority or to the court. In the event of a data leak our Data Protection, Officer: Egin Lengton, Contract Experts, tel: 0681731470 will handle the matter.
Change and version
We can change or adjust this Privacy Statement. We therefore recommend that you regularly read this Privacy Statement for changes. This Privacy statement was last amended on October 16, 2026.